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Battle of the biscuit giants: Barilla takes on Nutella with new 'ethical' chocolate spread

Battle of the biscuit giants: Barilla takes on Nutella with new 'ethical' chocolate spread

Italian biscuit-maker Barilla is taking on the might of Ferraro’s Nutella with its own ‘healthier’ and more 'ethical’ chocolate and hazelnut spread. It's a daunting challenge in Italy where Nutella has 88 percent of the market.

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