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TOURISM

Why Italian resorts are struggling to fill jobs this summer

Italy's tourist season is expected to be back in full swing this year - but will there be enough workers to meet the demand?

Tourists at the beach on Rabbit Island in Lampedusa, Sicily.
Tourists at the beach on Rabbit Island in Lampedusa, Sicily. Photo by Alberto PIZZOLI/ AFP

Italy’s tourist numbers are booming, sparking hopes that the industry could see a return to something not far off pre-pandemic levels by the summer.

There’s just one catch: there aren’t nearly enough workers signing up for seasonal jobs this year to supply all that demand.

READ ALSO: Will tourism in Italy return to pre-pandemic levels this year?

“There’s a 20 percent staff shortage, the situation is dramatic,” Fulvio Griffa, president of the Italian tourist operators federation Fiepet Confesercenti, told the Repubblica news daily.

Estimates for how many workers Italy is missing this season range from 70,000 (the figure given by the small and medium enterprise federation Conflavoro PMI) to 300-350,000 (the most recent estimate from Tourism Minister Massimo Garavaglia, who last month quoted 250,000).

Whatever the exact number is, everyone agrees: it’s a big problem.

READ ALSO: Dining outdoors and hiking: How visitors plan to holiday in Italy this summer

Italy isn’t the only European country facing this issue. France is also short an estimated 300,000 seasonal workers this year. Spain is down 50,000 waiters, and Austria is missing 15,000 hired hands across its food and tourism sectors.

Italy’s economy, however, is particularly dependent on tourism. If the job vacancies can’t be filled and resorts are unable to meet the demand anticipated this summer, the country stands to lose an estimated  €6.5 billion.

Italy's tourism businesses are missing an estimated 20 percent of workers.
Italy’s tourism businesses are missing an estimated 20 percent of workers. Photo: Alberto Pizzoli/AFP

“After two years of pandemic, it would be a sensational joke to miss out on a summer season that is expected to recover strongly due to the absence of workers,” said Vittorio Messina, president of the Assoturismo Confesercenti tourist association.

Different political factions disagree as to exactly what (and who) is to blame for the lack of interest from applicants.

READ ALSO: Travel in Italy and Covid rules this summer: what to expect

Italy’s tourism minister Massimo Garavaglia, a member of the right wing League party, has singled out the reddito di cittadinanza, or ‘citizen’s income’ social security benefit introduced by the populist Five Star Movement in 2019 for making unemployment preferable to insecure, underpaid seasonal work.

Bernabò Bocca, the president of the hoteliers association Federalberghi, agrees with him – along with large numbers of small business owners.

“What’s going to make an unemployed person come to me for 1,300 euros a month if he can stay sprawled on the beach and live off the damned citizenship income?” complained an anonymous restauranteur interviewed by the Corriere della Sera news daily.

“Before Covid, I had a stack of resumes this high on my desk in April. Now I’m forced to check emails every ten minutes hoping someone will come forward. Nothing like this had ever happened to me.” 

READ ALSO: MAP: The best Italian villages to visit this year

Italy is experiencing a dire shortage of workers this tourist season.
Italy is experiencing a dire shortage of workers this tourist season. Photo: Andrea Pattaro / AFP.

Five Star MPs, however, argue that the focus on the unemployment benefit is a distraction from the real issues of job insecurity and irregular contracts.

There appears to be some merit to that theory. A recent survey of 1,650 seasonal workers found that only 3 percent of the people who didn’t work in the 2021 tourist season opted out due to the reddito di cittadinza.

In fact the majority (75 percent) of respondents who ended up not working over the 2021 season said they had searched for jobs but couldn’t find any openings because the Covid situation had made it too uncertain for companies to hire in advance.

READ ALSO: MAP: Which regions of Italy have the most Blue Flag beaches?

Others said the most of jobs that were advertised were only for a 2-3 month duration, half the length of the season (again, due to Covid uncertainty), making it not worth their while to relocate.

Giancarlo Banchieri, a hotelier who is also president of the Confesercenti business federation, agrees that Covid has been the main factor in pushing workers away from the industry, highlighting “the sense of precariousness that this job has taken on in the last two years: many people have abandoned it for fear of the uncertainty of a sector that has experienced a terrible time.”

The instability brought about by two years of Covid restrictions has pushed many workers away from the tourism sector.
The instability brought about by two years of Covid restrictions has pushed many workers away from the tourism sector. Photo: Andrea Pattaro / AFP.

“I said goodbye to at least seven employees, and none of them are sitting at home on the citizen’s income,” Banchieri told Repubblica. “They have all reinvented themselves elsewhere; some are plumbers, others work in the municipality.”

READ ALSO: OPINION: Mass tourism is back in Italy – but the way we travel is changing

To counteract the problem, Garavaglia has proposed three measures: increasing the numbers of visas available for seasonal workers coming from abroad; allowing people to work in summer jobs while continuing to receive 50 percent of their citizen’s income; and reintroducing a voucher system that allows casual workers to receive the same kinds of welfare and social security benefits as those on more formal contracts.

Whether these will be enough to save Italy’s 2022 tourist season remains to be seen, but at this stage industry operators will take whatever fixes are offered.

“The sector is in such a dire situation that any common sense proposals much be welcomed,” the Federalberghi president Bocca told journalists.

Member comments

  1. They could also pay their employees better. One would think that waitstaff/retail workers on the Amalfi coast should make at least 3000 euros/month (which is still not that much). Enough to live on in a fairly expensive area, and still have some money for the off-season months. The reality is they make about 1000 euros/month, which is ridiculously low.

    Given the relatively low food costs, the income for these businesses has to be going to rent, taxes, insurance, or the owners’ profits, all of which are legitimate. That said, if the owner’s are still able to make a good profit while paying their people a decent wage, then they should do so.

  2. In one sentence of the article I read… “Italy’s economy, however, is particularly dependent on tourism. If the job vacancies can’t be filled and resorts are unable to meet the demand anticipated this summer, the country stands to lose an estimated €6.5 billion.”
    Then I read…“What’s going to make an unemployed person come to me for 1,300 euros a month if he can stay sprawled on the beach and live off the damned citizenship income?” complained an anonymous restauranteur interviewed by the Corriere della Sera news daily.
    Note to the ownership of these resorts…perhaps if you pay people a living respectable wage from that potential €6.5 billion, they might come and work for you. But you answered your own question…who is going to come off the beach for €1300 a month. NO ONE! Because NO ONE can survive on a ridiculously low wage. It’s that simple!!

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CHRISTMAS

Seven of Italy’s most enchanting Christmas markets in 2022

Here are some of the most magical Christmas markets taking place in Italy this year.

Seven of Italy's most enchanting Christmas markets in 2022

After two years of pandemic cancellations and restrictions, Italy’s Christmas markets will be back in full swing this festive season.

While the energy crisis means some towns are cutting back on lighting and limiting the hours of operation, there’s still plenty of magic to be found.

Whether your focus is on sipping mulled wine surrounded by snow-topped mountains, riding a ferris wheel, sampling German sausages or marvelling at light displays, Italy has something for everyone.

Without further ado, here are some of the country’s best Christmas markets in 2022.

Bolzano

One of Italy’s longest-running Christmas markets, the festive extravaganza in Bolzano’s Piazza Walther is also said to be the country’s largest, with around 80 stalls selling a variety of traditional handicrafts and local treats.

Resting at the foot of the snow-capped Dolomites, Bolzano’s pre-WWI history and proximity to the Austrian border means the city is steeped in Germanic influences, with a number of citizens speaking German as their first language.

This gives Bolzano’s Christmas market a German twist; expect to be offered candied fruit, apple strudel, cinnamon-spiced mulled wine and other alpine delights as you browse its chalet huts.

When? Until January 6th

Christmas balls on display in Bolzano's Christmas market.

Christmas balls on display in Bolzano’s Christmas market. Photo by Andreas SOLARO / AFP.

Trento

While it hasn’t been running for quite as long as neighbouring Bolzano’s, Trento’s Christmas market has become almost as popular, with new stalls added every year.

Just like Bolzano, Trento is surrounded by maintains, which means you can take in views of stunning white peaks as you wander the old town’s cobbled streets warming your hands on a cup of vin brulè.

As usual, the market will be spread across Piazza Battisti and Piazza Fiera; the Trento city council has also published a calendar of key events happening every day as part of the city’s festive offering.

This year Trento’s Christmas market will have a ‘green’ focus – the use of clean energy, edible bread plates and recycled paper are all part of the concerted effort to limit the event’s environmental impact.

When? Until January 8th

Trento's Christmas market has grown rapidly in recent years.

Trento’s Christmas market has grown rapidly in recent years. Photo by ALBERTO PIZZOLI / AFP.

Milan

Throughout the month of December and into January, Milan’s Piazza del Duomo plays host to the city’s Christmas market, with almost 80 wooden huts popping up all over the main square.

Those who want to see Milan at its most Christmassy, however, will want to wait for the “Oh Bej! Oh Bej!” (“How beautiful! How beautiful!” in local dialect) festive fair held in the area surrounding the city’s castle, Castello Sforzesco.

This sprawling, centuries-old market is held to coincide with the Feast of Sant’Ambrogio, Milan’s patron saint, and is expected to take place as usual from December 7th-10th.

As a result of the energy crisis, Milan will turn on its Christmas lights two weeks later than usual this year, on December 7th – so you might want to time your visit accordingly if you want to witness the city’s illumination.

When? December 1st until January 6th (Piazza del Duomo market)

People walk across a Christmas market in downtown Milan as snow falls on December 8, 2021.

People walk across a Christmas market in downtown Milan as snow falls on December 8, 2021. Photo by MIGUEL MEDINA / AFP.

Cernobbio, Como

Lake Como’s roving ‘Città dei balocchi‘ or ‘Toytown’ Christmas fair this year moves to Cernobbio, where visitors can expect to find the town’s Villa Erba park transformed into a winter wonderland.

Fairytale characters, singing trees and a talking tower will greet adults and children who enter the park, with admission free to all.

Festivities are due to kick off at 5pm on December 7th with the opening of Magic Light festival, a mesmerising light display with projections of moving images.

On December 8th – Italy’s Feast of the Immaculate Conception, which for many in Italy signals the start of the festive period – light displays on Cernobbio’s tree and in the old town will be switched on, heralding the arrival of Christmas.

When? December 7th until January 8th

Florence

Florence has a range of Christmas markets, but the largest and best-known is the one on Piazza Santa Croce in front of the beautiful Santa Croce Basilica.

It’s run by the organisers of the Heidelberger Weihnachtsmarkt in Germany, which means you can expect authentic bratwurst, stollen, Glühwein, lebkuchen biscuits and German beer, as well as Austrian, Dutch, Hungarian, Polish, French and Italian treats.

This one closes a full week before Christmas, so if you’re planning an Italy Christmas markets tour you might want to make Florence your first stop.

When? Until December 18th

Florence's Christmas market is German-themed.

Florence’s Christmas market is German-themed. Photo by ANDREAS SOLARO / AFP.

Verona

Like Florence, Verona’s Christmas market is a collaboration with that of a German city; in this case, Nuremberg’s Christkindlmarkt.

At the main market on Piazza dei Signori you can expect to find sauerkraut, potatoes and German sausage, as well as fried donuts made with ricotta and coated in chocolate.

In addition to those on main square, the market stalls – which this year number some 100 huts – will fill Cortile del Mercato Vecchio and stretch intro surrounding squares and streets.

This year’s festive offering includes a Santa Claus house, a children’s train, two skating rinks, and a range of musical events.

Be sure to look out for the city’s famous 70m-high, 82m-long illuminated shooting star sculpture in Piazza Bra – installed in November and dismantled in January every year since 1984, the sight has become central to the Veronese Christmas experience.

When? Until December 26th

Salerno

Ensuring that Italy’s northern and central regions don’t get all of the glory, the Luci d’artista (Artist’s Lights) display in Salerno draws visitors from all over the world to this small city just east of the Amalfi coast.

This illuminated open-air exhibition runs the length of the main shopping street, up to the Christmas tree on Piazza Portanova, through the medieval city centre and up to the Villa Comunale public gardens.

Salerno’s Christmas market stalls occupy a stretch of the seafront, and this year will run from December 3rd-25th.

Accompanying the event will be a 55m-high ferris wheel, two jazz concerts, and a Santa Claus house (from December 10th to January 7th).

When? December 2nd until January 31st; Christmas market stalls December 3rd-25th.

The Luci d’artista lights display in Salerno attracts visitors from all over the world.

The Luci d’artista lights display in Salerno attracts visitors from all over the world. Photo by MARIO LAPORTA / AFP.
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